Most marketers don’t send enough emails.
Why not?
Because they overcomplicate things.
So, let’s keep things simple today.
Here’s the easiest way to write a high-converting sales email.
You only need 3 things to write a great email:
#1. A great subject line.
#2. A good story.
#3. A good offer that’s congruent with the story. Yes, you should make an offer on every email you send. Even if you’re a content marketer, you still need to make an offer.
Ok, now that you understand the basics, here’s a super easy email to write.
Write about your prospect’s struggles that your product or service also solves.
So, you could write an email with the subject line: “Tired of ______?”
Then, tell a story about one of those struggles. It can be your story, a client story, etc.
Then, talk about how your product or service solves that struggle.
And make your offer. “Want to stop dealing with ____ every day? Then [Insert your Call to Action] and I’ll help you fix it.”
And now you’re done.
You’ve got a great little email that converts.
Want to get more sales from your email list?
I can do it for you.
Just click the link below to schedule a call and discover how I can help you.
Ben
P.S. “Easy” doesn’t apply when your email list is a big sales driver. I’ve worked with clients where one email can bring in $10,000 in sales. In those situations, I follow an 8-step process to write top-notch emails. I lay out this process in my book: The Ultimate Sales Email.
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