Win #1. Helped a client save $21,854 in wasted FB Ad Spend with better Media Buying on one of their funnels.
I know that may not be much money for you. But, that was on a small funnel that is only about 18% of my client’s total Ad Spend. The Media Buyer made a common mistake with how he set everything up, and it resulted in a lot of wasted ad spend.
I noticed the mistake about 30 days after I took over the account, and fixed it right away. That will save my client about $21,000 in Ad Spend this year alone.
Win #2. Cold Email Campaign beat the control.
I did something unusual, and wrote a Cold Email Campaign for a new client. I use Cold Emails to promote my Copywriting Business, and I’m very interested in how they work.
This client had me write a new campaign for them to test against their current campaign. They tested out the campaign, and sent me this message afterwards:
They’re testing out Cold Email to see if they can get it to work for their business. I’m glad I was able to help them get better results. Hopefully they can get that working as a
new sales source for their business.
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