I’ve used a lot of memes in my ads. Why? Because they convert.
My best-converting image EVER was a meme.
When I launched it, costs dropped by 30-40%.
And, it scaled that ad like crazy.
To date, that one meme has generated over $300,000 in revenue for my client.
Yes, the ad, sales funnel, offer, etc were great. But, that meme took something great and made it even better!
Memes That Converted
I can’t tell you which memes worked for my clients. That’s not fair to them.
But, I will tell you which memes have worked for me.
This meme has converted very well for me. I think it’s gonna be a long-term winner.
I think it’s because it tells exactly what I do in less than 5 seconds – in a believable way.
Memes That Failed.
I don’t know exactly why. But, they did. They might work for you because every market is different. But, they haven’t converted for me.
Maybe it’s just “played out.”
Kind of an ugly meme. Maybe that’s why it didn’t work.
This makes me sad. I love this meme. I want it to work, but it won’t!
Sorry, Pablo! But, you suck! Good thing he’s not around or he might be angry.
I think the reason this meme didn’t convert is because the OJ /Bronco chase happened over 25 years ago. It’s just not relevant to today.
So, what are the takeaways from this blog post?
#1. You should test out some meme ads. They simply work.
#2. You gotta test everything. Notice I didn’t say “memes” are the way to go. Some images fail. Some succeed. But, you don’t know until you test.
Want me to help your sales? Then schedule a quick call and we’ll talk about it.
The Million Dollar Ad Guy
About the Author
Ben Curry specializes in helping marketers get more sales from their Facebook™ and Instagram™ Ads WITHOUT increasing costs.
He has created many high-converting Facebook™ Ads that brought in six figures in revenue. A few have brought in over a million dollars in sales each. Many are still running today.
In addition, he has personally managed over $2 Million in ad spend on Facebook. His ad management strategies have generated more sales – while lowering Customer Acquisition Costs – at the same time.
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