I’ve used a lot of memes in my ads. Why? Because they convert.
My best-converting image EVER was a meme.
When I launched it, costs dropped by 30-40%.
And, it scaled that ad like crazy.
To date, that one meme has generated over $300,000 in revenue for my client.
Yes, the ad, sales funnel, offer, etc were great. But, that meme took something great and made it even better!
Memes That Converted
I can’t tell you which memes worked for my clients. That’s not fair to them.
But, I will tell you which memes have worked for me.
![](https://makeadsprofitable.com/wp-content/uploads/2021/11/Best-Rollsafe.jpg)
This meme has converted very well for me. I think it’s gonna be a long-term winner.
I think it’s because it tells exactly what I do in less than 5 seconds – in a believable way.
Memes That Failed.
I don’t know exactly why. But, they did. They might work for you because every market is different. But, they haven’t converted for me.
![](https://makeadsprofitable.com/wp-content/uploads/2021/11/Best-Jealous-Girlfriend.jpg)
Maybe it’s just “played out.”
![](https://makeadsprofitable.com/wp-content/uploads/2021/11/School-Bus-Train-Meme.jpg)
Kind of an ugly meme. Maybe that’s why it didn’t work.
![](https://makeadsprofitable.com/wp-content/uploads/2021/11/Sales-Funnel-Meme-4.jpg)
This makes me sad. I love this meme. I want it to work, but it won’t!
![](https://makeadsprofitable.com/wp-content/uploads/2021/11/Lower-CAC-Pablo.jpg)
Sorry, Pablo! But, you suck! Good thing he’s not around or he might be angry.
![](https://makeadsprofitable.com/wp-content/uploads/2021/11/OJ-Bronco-Meme.jpg)
I think the reason this meme didn’t convert is because the OJ /Bronco chase happened over 25 years ago. It’s just not relevant to today.
So, what are the takeaways from this blog post?
#1. You should test out some meme ads. They simply work.
#2. You gotta test everything. Notice I didn’t say “memes” are the way to go. Some images fail. Some succeed. But, you don’t know until you test.
Want me to help your sales? Then schedule a quick call and we’ll talk about it.
Sincerely,
Ben Curry
The Million Dollar Ad Guy
About the Author
Ben Curry specializes in helping marketers get more sales from their Facebook™ and Instagram™ Ads WITHOUT increasing costs.
He has created many high-converting Facebook™ Ads that brought in six figures in revenue. A few have brought in over a million dollars in sales each. Many are still running today.
In addition, he has personally managed over $2 Million in ad spend on Facebook. His ad management strategies have generated more sales – while lowering Customer Acquisition Costs – at the same time.
Leave a Reply